American Express is currently running a special offer through the beginning of April. The offer? Receive 50% Hilton Honors bonus points when transferring Amex Membership Rewards points. Amex points must transfer by April 14, 2020, to be eligible.
Making Cents of the Offer
American Express Membership Rewards currently transfer to Hilton Honors points at a ratio of 2:1. This means that members receive two Hilton Honors points for every single Amex Membership Rewards point they transfer. American Express only allows points transfers in increments of 1,000, so the base amount of Honors points a member can receive is 2,000 per every 1,000 Amex points.
Thanks to the 50% increase in transfer value, however, that 2,000 Hilton Honors points per 1,000 Amex points transfer value become 3,000 Hilton points for the same 1,000 Amex points. Free nights with Hilton typically start at 30,000 points, with Hilton points valued at around 0.6 cents per point. This means that 1,000 Amex points are good enough for a free night with Hilton.
Value of American Express Membership Rewards Points
Amex Membership Rewards points have a value of two cents per point, which is significantly more than Hilton Honors points. Despite this, the 50% increase nearly places the value of Hilton Honors points on par with Amex points, meaning those who hold Hilton co-branded credit cards through American Express receive exceptional value.
Maximize Hilton Honors Points Through Hilton Amex Credit Cards
By combining a Hilton points transfer with a new Hilton credit card, the points potential is even more significant. Using the Hilton Honors Card, for instance, a 10,000-Amex points transfer can quickly become over 130,000 Hilton Honors points. Arriving at this figure requires meeting the minimum spending requirements for the first 90 days with the card – which is $1,000. Reaching this goal, however, earns 100,000 bonus points. The card also earns 7X points with direct Hilton purchases; 5X points at U.S. supermarkets, restaurants, and gas stations; and 3X points everywhere else – all for no annual fee.
Other available Hilton Honors credit cards: