Last updated on March 9th, 2020
Caesars is branching out in the world of hospitality with a new hotel in Scottsdale. The new luxury hotel, Caesars Republic, will be the first non-gaming property in the brand’s extensive portfolio. The new hotel will sit in the heart of Scottsdale, Arizona’s dining district, and feature 265 luxurious rooms. Fall of 2021is the timeframe for the opening.
A “Lifestyle Hotel Experience”
The new hotel won’t be owned by Caesars, but rather will only feature their branding. Instead, HCW Hospitality and Aimbridge Hospitality will manage the property. The company, out of Plano, Texas, sees great value in the Caesars name.
CEO and President of HCW, Richard Huffman, sees the new hotel as a “new kind of lifestyle hotel experience.” At the groundbreaking ceremony, he stated that “upon its opening in Fall 2021, the hotel will offer a dynamic destination experience to both locals and visitors traveling from afar.”
The Caesars Republic will pay homage to Las Vegas in its architectural design while keeping true to its Arizona location. The building will be an 11-story glass structure that incorporates both natural and modern elements – blending with the existing architectural designs of Scottsdale Fashion Square. It will also feature two restaurants by celebrity chef Giada De Laurentiis.
While the Caesars Republic won’t run through Caesars Entertainment, it will feature the Caesars Rewards loyalty program. While much of the program is tied to gaming, members also earn rewards through purchases at Caesars properties. These categories include:
Caesars also offers a co-branded credit card – the Caesars Rewards Visa– through Community Bank. The card provides additional 5X points on eligible Caesars stays, plus bonus points on dining, airfare, gas, and groceries.
Caesars Entertainment is a leading name in the world of gaming and entertainment. The company, which recently merged with El Dorado in a $17 billion transaction, operates numerous famous casinos across the United States. These venues include Caesars Palace, the Flamingo, the Palms, Bally’s Harrah’s, El Dorado, the Tropicana, and more.