Casinos and Gaming are big business – and the recent merger between El Dorado and Caesars is one of the biggest pieces of business in recent memory. What happened, and what does it mean for Caesars Rewards Visa Cardholders?
El Dorado Resorts Merges with Caesars Entertainment
Eldorado, a leading name in gambling resorts, recently finalized a deal that sees it take a controlling interest in Caesars Resorts, the internationally renowned name in gaming that has struggled financially for years. The deal, worth over $17 billion, sees the Reno-based Eldorado take over such illustrious names in resorts and gaming as Caesars Palace, the Flamingo, Bally’s, Rio, Paris, Harrah’s, and more.
A New U.S. Gaming Juggernaut
The merger of Caesars and Eldorado creates the largest U.S.-based gaming and resort company, with 60 resorts and casinos throughout the United States. The new partnership was agreed to earlier this month, with Caesars retaining a 49% stake and Eldorado gaining a majority 51% holding. The new company will use the Caesars name and will be based out of Reno, Nevada – the current home of the Eldorado brand. The new alliance was hailed by Tom Reeg, the CEO of Eldorado in a press release: “Together, we will have an extremely powerful suite of iconic gaming and entertainment brands, as well as valuable strategic alliances with industry leaders in sports betting and online gaming.”
What Does the Eldorado and Caesars Merger Mean for Caesars Rewards Members?
Talk about mergers and acquisitions are great and all, but what does this news mean for actual Caesars Rewards members? Eldorado Resorts currently operates 26 properties across 12 states in the United States. Notable names under the Eldorado banner include the Eldorado Casino in Reno, the Tropicana in Atlantic City, New Jersey, the Eldorado in Shreveport, Louisiana, and many other popular resorts and casinos across the Southeast, Midwest, Nevada, and more. All told the Eldorado portfolio includes an impressive 12,000 plus hotel rooms, over 23,000 slot machines, and roughly 700 tables, meaning Caesars Rewards members can expect even more choice on where to play or stay – and more significant opportunities to earn impressive rewards.
Increased Value for Caesars Rewards Visa Card Holders
The all-new Caesars brand means even better value for money for Caesars Rewards Visa Card holders. The card a co-branded hotel credit card from Comenity Bank and earns an impressive 5x points on every dollar spent on Caesars Resort stays, or event, or casino purchases. Thanks to an influx of new properties courtesy of the Eldorado merger, cardholders now have 60 properties where they earn quintuple points, instead of the 36 available previously. Since the Caesars Rewards Visa also provides Platinum Tier in the Caesars Rewards Program, cardholders can also enjoy their perks even more, including:
- A 15% discount AT Caesars gift shops
- Preferred pricing at participating restaurants
- Room discounts at Caesars properties
Is Now the Right Time to Apply for the Caesars Rewards Visa?
Hotel rewards credit cards offer great value for frequent travelers at any time of the year. However, the news of the Caesars and Eldorado merger makes it the perfect time for casino and resort lovers to consider applying for the Caesars Rewards Visa Card from Comenity Bank. Thanks to 24 new properties added to the Caesars Brand, there are more ways than ever to earn 5x points at Caesars Resorts or Casinos across the country. The Platinum perks, such as dining and room discounts, make it ideal for anyone who likes to enjoy weekend getaways to vibrant nightspots, such as Las Vegas, Reno, or Atlantic City.
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