Capital One Launches Key Rewards Credit Card Program

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Last updated on February 9th, 2024

Capital One and Williams Sonoma have finally launched the replacement for the old Williams Sonoma Visa®. The new program is actually eight cards, now known as the Key Rewards Credit Card Program, which offers up to 10% back on purchases with the Williams Sonoma, Inc. family of brands, special financing, and more.

Capital One and Williams Sonoma Launch Key Rewards Credit Card Program

Williams Sonoma and Capital One Bank have officially revealed their new credit card portfolio with the launch of eight credit cards. The new Key Rewards Credit Card Program offers cardholders the chance to earn 5% cash back with any of the seven brands that make up the Williams Sonoma, Inc. brands, including Williams Sonoma, Williams Sonoma Home, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, Mark & Graham, and West Elm – both online and in-store.

Key Rewards Credit Card Program Details

The new program, which includes four co-branded Visa credit cards (The Key Rewards Visa Signature, the Williams Sonoma Visa, the West Elm Visa, and the Pottery Barn Visa) and four store cards, offers unlimited:

  • 10% rewards on purchases at Williams Sonoma, Pottery Barn, West Elm, and Mark & Graham for the first 30 days and 5% after that
  • or 12-month promotional financing on purchases of $750 or more

Besides earning cash back towards purchases at the Williams-Sonoma, Inc. family of brands, cardholders also enjoy additional Williams Sonoma perks, including:

  • Free standard shipping at Williams Sonoma
  • $25 birthday reward
  • $0 annual fee
  • Early access to promotions
  • Sneak peeks of new collections
  • Cross-brand design services with Design Crew, including a free consultation with design experts

In addition, Visa cardholders enjoy 4% cash back on grocery store and dining purchases and 1% back everywhere else the card is accepted.

Reward Existing and New Customers for Shopping Online

“Our partnership with Capital One and the introduction of The Key Rewards Credit Card Program will provide enhanced opportunities to reward existing and new customers for shopping online and in our stores across all of our brands,” said Laura Alber, President and Chief Executive Officer of Williams-Sonoma, Inc. in a press release accompanying the launch.

“Our mutual commitment to providing an enhanced customer experience is engrained throughout the new credit card program,” added Buck Stinson, SVP, Card Partnerships at Capital One. “The cross-brand approach, paired with rewarding cardmembers for exploring their complementary interests in the form of valuable benefits and enhanced rewards, was a top priority.”


Featured image by Capital One

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About: Cory Santos
Cory Santos

Cory is the senior credit card editor at BestCards, specializing in everything credit card-related. He’s worked extensively with credit cards and other personal finance topics, including nearly five years at BestCards. Cory’s extensive knowledge is an essential part of the BestCards experience, helping readers to live their best financial lives with up-to-date insights and comprehensive coverage of all facets of the credit card space, including market trends, rewards guides, credit advice, and comprehensive credit card reviews.

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