New fintech credit card issuer, Imprint has launched a new credit card with lifestyle brand WeWoreWhat. The new WeWoreWhat Rewards Visa Card is the first creator rewards credit card. The brand believes the new card sparks a shift in how modern brands engage with their communities to offer customized and hyper-relevant lifestyle rewards.
New WeWoreWhat Rewards Card Targets Creators
The WeWoreWhat Rewards Visa is being hailed as the first “creator rewards credit card.” The new card, issued through Imprint, lets WeWoreWhat customers benefit from best-in-class rewards by offering cardholders 10% back at WeWoreWhat, 5% at partner brands, and 1% everywhere else.
WeWoreWhat partner brands include:
| Jack’s Wife Freda | Maman | Jack’s Stir Brew Coffee | Jewelry | Aureum |
| Lola Taverna | What Goes Around Comes | Life House Hotels | Alteration Specialists | Bandits |
| Little Prince | Around | Wellbel | Tan-Luxe | Snif |
| The Sculpt Society | Lello The Label | Stephanie Gottlieb | Highline Wellness | Kissaki Sushi |
Rewards with the new WeWoreWhat Visa are available immediately and are redeemable interchangeably across partner brands. There are no confusing points or rebate programs – just straightforward and practical cashback at popular brands that are part of the WeWoreWhat world and that customers also love.
No Interest Charges
The WeWoreWhat Rewards Visa Card is designed to be highly inclusive, allowing cardholders to sign-up by linking their bank account without impacting their credit score. This process sets the WeWoreWhat Card apart from other retail credit cards, as it is a charge card and not a revolving credit card.
The card is available to a much higher proportion of the WeWoreWhat community will have access to the program than any traditional credit card, thanks to these easier credit application rules. To sign-up for the WeWoreWhat Rewards Visa Card, users download the Imprint App, connect their bank account, and can immediately use the card everywhere Visa is accepted with Apple Pay and Google Pay.
“Exclusive Benefits Across All Brands”
“WeWoreWhat is always looking for new ways to give our community innovative value, benefits, and experiences. This exciting collaboration with Imprint felt like the natural next step for WeWoreWhat, our community, and our brand partners,” said Danielle Bernstein, Founder of WeWoreWhat. “I love that we will not only reward WeWoreWhat’s loyal customers but also provide them exclusive benefits across all of the brands and restaurants that are a part of my daily life.”
“At Imprint, our mission is to build the most inclusive, rewarding way to pay and deepen relationships between great brands and their communities. We’ve built Imprint for brands that love their customers, just like Danielle and WeWoreWhat,” said Daragh Murphy, CEO & Co-Founder of Imprint.
“We love working with innovative brands that want to break new ground with hyper-relevant rewards for their communities. Danielle’s vision exemplifies the opportunity we see for influencers, creators, and brands to use our platform to engage with their communities in a way that transcends Instagram and the digital world,” said Alexandra Schwartz, Head of Growth and Merchant Partnerships at Imprint.
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Featured image by WeWoreWhat
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